For homeowners whose listing expired

It sat for 346 days. I sold it in 32.

Same house, a different plan: honest pricing, marketing built to reach the right buyer, and regular updates until it sells.

Find Out Why It Didn't Sell

No pressure. No obligation. Or book a free 30-minute call.

Does Marketing Matter?

The same home. The same rooms. Two very different results.

Listed with Other Agent
Living Room — other agent
346 days · Did not sell
Listed with Will Shao
Living Room — Will Shao
SOLD in 32 days

Living Room

Who you hire matters.

This home sat on the market for 346 days with another agent and didn't sell. Re-listed with Will Shao — sold in 32 days.

Sound familiar?

Your home didn't sell for one of these reasons.

Bad Photos

Poor visuals mean buyers scroll right past your listing.

Wrong Price

Overpricing kills momentum before it starts.

No Strategy

Most agents just list it and wait. That's not enough.

I fix all three.

A recent expired listing

An honest plan, and the buyer it was waiting for.

An older home with character that sold after Will relisted it

This older home had real character, and it had already come off the market once without selling. When the sellers came to me, I was upfront with them: a home like this wouldn't sell to just anyone. It needed a buyer who would love its age and charm, and finding that buyer could take some time.

So I built the marketing around what made it special, including a full video tour, and I updated the sellers every week so they always knew what was happening and why. The plan worked: it sold to a buyer who appreciated the home for exactly the character we'd been showcasing.

Upfront · Strategic · Responsive

The full video tour from the relaunch.

You'll always know where things stand. I stay in close contact until your home sells.

Presentation

Buyers decide in seconds.

Drag to see the difference staging makes.

Before staging
After staging
Staged
Unstaged
← Drag to compare →

Track record

103.4%

Avg. List-to-Sale

$120M+

In Transactions

5.0★

48 Zillow Reviews

Past results are not a guarantee of future performance. Every property is unique.

What sellers say

Real Results.

"18 groups visited during our 1-hour open house and we received two offers the same day — one of which we closed on above asking price."

Philip S.

"Will went above and beyond to make sure I sold my house. Calm, knowledgeable, and creative through every step."

Shang S.

Let's talk

You need the right agent this time.

Send me the address and I'll look at how your home was listed, including the price, the photos, and the marketing. Then I'll reach out to talk through what held it back and what I'd do differently.

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Or call / text: (781) 456-3541

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